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The Kaya Festival Celebrates Marley’s Legacy

Stephen Marley reveals why he founded the festival, what he loves best about it, and who he’s most excited to see.  For eight-time Grammy winner Stephen Marley, April 20 is an important day on a few levels. There’s the 4/20 nod to cannabis, for one. It’s also his birthday. And it is the third annual Kaya Fest, which was his brainchild. “It started from wanting to do something special on that day,” he says. “It’s a great opportunity to educate people about the plant and celebrate at the same time.”  This year, Kaya has found a home in Miami’s Bayfront...

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Tuff Gong Partners with The Bob Marley Foundation

Five percent of all Tuff Gong clothing proceeds will fund the foundation that works tirelessly to enhance the lives of every Jamaican. We launched Tuff Gong collaborations knowing one thing for certain: A portion of our sales would fund the causes that the Marley family is passionate about. Proceeds from one of our first collaborations, with Sandro Paris, went to Marley for Education project, which pays for books and school fees for Jamaican students. Now, 5% of every product sold goes straight to The Bob Marley Foundation.   The Foundation Started in 1986 by Bob Marley’s family, The Bob Marley...

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These Organic Tees Keep the Kaya Spirit Alive

Tuff Gong collaborates with zero waste-philosophy line Organic Sound to drop two Bob Marley capsule collections of just 100 pieces each.  Bob Marley was a style icon almost as much as he was a music revolutionary—rocking easy button-ups, leather jackets, and the iconic Rasta colors of green, gold, and red with a self-assured ease that today’s street style kids are endlessly chasing. As novelist Marlon James waxes poetic about in GQ, Marley’s look defined a laid-back yet incredibly intentional aesthetic that wouldn’t look out of place on Instagram (and in fact, is probably on the inspo boards of young influencers...

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Bob Marley’s Favorite Drink

Irish Moss, the Jamaican drink Bob Marley drank nearly every day, has some interesting health benefits. “The greener you are, the wiser you will be.” —Bob Marley Throughout his life, Bob Marley was loyal to the Rastafarian diet called “ital.” (A strict ital diet is vegetarian, but Marley, like many of his fellow Rastas, ate meat and most fish, but no pork and no salt.) He even took his own Jamaican chef, Gilly, with him on tour. At every concert stop, Gilly would create a post-show feast of “rice and peas,” rice and kidney beans steamed in coconut milk with...

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The Story Behind the Name “Tuff Gong”

Tuff Gong is not only a clothing label, but the world-famous recording studio where Bob Marley recorded his hits. The name is an homage to Marley’s roots. “You never know how strong you are until being strong is your only choice.” —Bob Marley What the Name “Tuff Gong” Means Robert Nesta Marley earned the title “Tuff Gong” for his fierceness as a street-fighter. It was a nod to the early Rastafarian leader Leonard “The Gong” Howell.  Another meaning of the nickname? In some Rastafari settlements it is customary for a convert to strike a gong hanging at the entrance way,...

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